GMBA職涯輔導(IMP)首次公司深度參訪

國際事務室暨GMBA辦公室

撰文者/GMBA一年級蔡惠盈 Hooi Ying Chua

經過近一個月的聯繫與安排,11月5日GMBA職涯輔導(IMP)首次深度參訪兩間位於新北市的科技公司: 圓剛科技(Aver Media)與圓展科技(Aver Information)。一行近30人,包括GMBA執行長許文馨老師、IMP的導師張佳欽教授、鄭名道教授、GMBA辦公室的陳依瑾助教,與20多位GMBA學生及畢業生。

圓展科技是圓剛科技的子公司,儘管如此,他們卻有著截然不同的銷售策略和管道。圓剛科技主要銷售媒體設備(例如麥克風,視頻會議攝影機,實況擷取盒等)給創作者或公司,圓展科技則是負責公司的策略發想與業務,特別是著墨在教育界,因此圓展的實物攝影機和投影機在美國的教育機構頗受青睞,銷售排名榮登第一。在這嚴峻的新冠肺炎考驗之下,兩間公司的業績不但沒受影響,營業額反而飆升,且業務拓展得更好。

在圓剛科技員工的熱烈歡迎之下,我們開始這次的參訪,首先聽取圓剛的簡報,包括介紹圓剛的公司組織與主要產品,而他們的董事長也在簡報後耐心回答學生們的提問。結束圓剛科技的參訪後,我們前往圓展科技繼續以下的行程。圓展科技同樣也為我們做了公司簡介、產品示範和進行問與答。最後,在生產部門的員工帶領下,我們每個人都換上無塵衣帽,進入公司的生產線進行參觀,大家都對於他們乾淨又有條不紊的生產線感到無比訝異。

最後,我們以穿著無塵衣的大合照結束了這次的參訪,感謝教授們和公司的安排,讓我們有大開眼界的機會。

 

Company Visit to Aver Media and Aver Info

Written by GMBA student Hooi Ying Chua

Under Professor Chang and Professor Cheng’s arrangement via IMP, GMBAers had their very first company visit to Aver Media and Aver Information on 5th November 2020.  More than 20 GMBA students and alumni joined this company visit together with GMBA Director, Professor Audrey Hsu.

Aver Information is a subsidiary of Aver Media, focusing on B2B business, whereas Aver Media is focusing on B2C business. Aver Media mainly supplies the equipment, such as mics, conference video cameras, capture cards etc to content creators and consumers like youtubers, bloggers or companies for conferences.  On the contrast, Aver Information focuses on solutions to business entities especially education industries.  The best-selling item from Aver Information is visualizers which were ranked No.1 in US education industry.  Both companies also perform extremely good in their business, especially during this Covid-19 crisis which has created extra opportunities for them.

We were warmly welcomed by the Aver Media staffs when we reached their company at 13:00.  The introduction session was fun and interactive.  The CEO patiently answered all of our questions related to the company’s performance and strategy.  Next, we visited Aver Information.  After the company’s introduction and products demonstration session, the production personnel led us to a production tour. The production floor was impressively clean and systematic.

The visit ended at 17:30 at Aver Information and we went back to school afterwards.  We are greatly thankful for the opportunity to visit these 2 companies. This was our first visit to a media equipment making company, and I think that we could all agree that it was a very fruitful experience.

A group photo at Aver Information 在圓展科技的大合照 GMBA Director was presenting a gratitude award to CEO of Aver Media  GMBA執行長頒贈感謝獎座給圓剛科技的郭董事長