CHTI business proposal competition’s framework lecture was held on April 19th! Professor Charles reminded the students that they need to research and analyze why they target certain countries. Using the PESTLE framework, they can come up with convincing reasons explaining that investing in those countries is a good idea.
Professor also introduced different frameworks that might be useful for a well-rounded proposal. Those frameworks include Michael Porter’s 5 Competitive Forces and OGSM (Objective, Goal, Strategy, Measure). He explained the history and the evaluation of OGSM; how it is a framework that combines theories with practical examples.
Of course, Professor Charles also shared many business insights, such as TSMC and PX Mart. With today’s information, students can present a more well-rounded business proposal. The proposal submission due date is May 10th at noon, and the finalist announcement will be on May 19th at noon!